To start out the week I have more great tips from the 2014 ABA TECHSHOW. To begin: “Think before you post” on social media @bobambrogi – @Westlaw [good advice!]
The Whys and Wherefores of Having a Facebook Page
Does a law firm need a Facebook page? What are the benefits over having a great website? Do firms want likes or comments? – @MrsMacLawyer RT @JamesWegener
Designate other Admins for your #Facebook firm page, esp if you will be too busy to keep it up. @sammiem – @MrsMacLawyer
Why social media? (See pic.) But know ethics rules. Useful session w/ Jeff Lantz, @JLE_JD @bobambrogi – @rocketmatter [Oregon lawyers can start here.]
70% of folks are checking FB pages from a mobile device. Make sure your photos are sized right for mobile screens. @sammiem – @MrsMacLawyer
Once you have 30 Likes on your firm #Facebook page, it opens up a lot more things you can do with the page. @sammiem
Are there ethical concerns using twitter? There is an ethical issue with you NOT being on it.” @bobambrogi – @legalcurrent
Not mentioned in social media session but it’s not wise to cross post to Facebook & Twitter. Customize for platform. Via @RealSheree
Yelp
RT @Westlaw: Dealing w/ negative yelp reviews – @GallagherLaw
Blogging
“Your blog should not be an ad.” @rbcater #ruthbook – @familyLLB RT @MarkRosch
Wise words. @JLE_JD “Don’t insult the judge” when blogging about your case (or any case, really) – Judges read blogs too! – @JamesWegener
If you blog about client work, even if anonymously, get clients’ permission. And wait until case is finally resolved – @RealSheree
Blogging is a fun way to drive traffic to your firm’s website #ABATECHSHOW Quality content can boost traffic +1000% – @VinceDePalma RT @invinciblecrtv
[All Rights Reserved – Beverly Michaelis – 2014]